Genever
Spirit Guide
75
Proof
37.5%
Alc/Vol
750
ML
AWARDS
Silver Medal The John Barleycorn Awards, 2020
Bronze Medal Berlin International Spirits Competition, 2021
Silver Medal San Francisco World Spirits Competition, 2022
aroma
Dill
Field Grass
Roasted Baking Chocolate
Lemon Trees
Goldenrod
Tomato-Basil Focaccia
Flavor
Fire-Roasted Tomato
Earthy Undertones
Sun-Brewed Green Tea
Everything Bagel
Orris Root
Cereal Grains
STORY
We discovered the spirit genever on a trip to Belgium in 2013. We had no idea what we'd found. It was only years later, when Echo Spirits became an idea in our minds, that we dug in to figure out what that spirit really was.
There are very few genever-style spirits made in the US. Most of them land firmly in the "gin" category, meaning they have to add more juniper than the spirit really requires. Instead, we modeled ours off of true European oude-style genevers. We treat the spirit more like a botanical-flavored malt whiskey than a malty gin.
Nuance and complexity are the name of the game. It's often easiest to start your customers off with "genever is somewhere between a gin and a whiskey", but warn them that as soon as they taste it, they'll realize it's definitely not either of those things.
Start Dreaming Of:
FRUITS
Lemon
Orange
Melon
Apricot
Mango
Coconut
SAVORY & SWEET
Chocolate
Honey
Dill
Sesame
Tomato
Beets
Tomatillo
Snap Peas
OTHER BEVERAGES
Tequila
Mezcal
Cognac
Pale Ale
Blonde-Roast Coffee
Chocolate Milk
Lessons Learned
We've been working with this for a while. Here are some discoveries we've made.
- Can't hide it, don't hide it. Genever will shine through in any cocktail. Embrace it.
- Genever & Tonic is delicious, but Gin & Tonic-requestors may balk at it.
- Versatile. Can work like gin, whiskey, or sometimes like tequila or mezcal. But it is definitely its own thing in those cocktails. Try a split-base to retain some of the original spirit's character.
- Don't be afraid to be simple with it - a kopstoot (shot of genever and a beer) is a great start to any night.
Cocktail Outlines
Highballs or Build-In-Glass
HIGHBALL #1
1.5 oz Genever
0.5 oz Lemon
0.5 oz (choose 1)
- Simple Syrup
- Cucumber Simple Syrup
- Jasmine Simple Syrup
to top (choose 1)
- Club Soda
- Grapefruit Soda
- Hibiscus Ginger Beer
- Aromatic Soda
HIGHBALL #2
2 oz Genever
0.5 oz Lime
to top Tonic
Optionally add 0.25 oz (choose 1)
- Dill Simple Syrup
- Strawberry Simple Syrup
- Honey-Parsley Simple Syrup
Optionally add bitters or 0.25 oz digestif liqueuer.
HIGHBALL #3
1.5 oz Genever
0.5 oz Lime
to top (choose 1)
- Ginger Beer
- Flavored Ginger Beer
- Grapefruit Soda
- Tomato Juice
- Cream Soda
- Root Beer
- Yerba Mate Soda
Savory & Decadent
SAVORY #1
1 oz Genever
1.5 oz Heavy Cream
1 oz (choose 1)
- Coffee Liqueur
- Chocolate Liqueur
- Creme de Cacao
1 oz (choose 1)
- Irish Cream
- Bourbon Cream
Optionally add (choose 1)
- 0.5 oz Creme de Menthe
- Mole or Hellfire Bitters
- A shrub
Garnish with chocolate sprinkles, chocolate shavings, whipped cream, etc. Make it decadent!
SAVORY #2
2 oz Genever
1 tsp Lemon
1 tsp Lime
4 oz (choose 1)
- Tomato Juice
- Tomatillo Juice
- Shishito Peppers, blended
- Carrot Juice
- Beet Juice
- Garden blend juice
Spice to taste. Some of our favorites: Horseradish, Tabasco sauce, Worcestershire sauce, Black Pepper, Smoked Paprika, Anchovies, Garlic, Clove
SAVORY #3
1.5 oz Genever
0.25 oz Lime
0.5 oz Beet Juice
0.5 oz (choose 1)
- Cynar
- Ancho Reyes
- Génépy
- Amaro Sfumato
Put in shaker and strain thoroughly OR fat-wash beforehand (choose 1)
- Blue Cheese
- Gorgonzola
- Cambozola
Optionally add 0.25 oz simple syrup if your beet juice doesn't have any added sugar.
Boozy & Stirred
BOOZY #1
1 oz Genever
1 oz (choose 1)
- Campari
- Aperol
- Cappelletti Aperitivo
1 oz (choose 1)
- Sweet Vermouth
- Gentian Liqueur
Optionally top with Prosecco to make it bubbly!
BOOZY #2
1.5 oz Genever
1.5 oz (choose 1)
- Sweet Vermouth
- Amaro Lucano
2 dashes (choose 1)
- Meletti
- Fernet Branca
Garnish with an orange twist.
BOOZY #3
1.5 oz Genever
0.5 oz (choose 1)
- Maple Syrup
- Sorghum Syrup
- Honey
- Molasses
1 barspoon (choose 1)
- Maraschino Liqueur
- Elderflower Liqueur
- Fruit Jam
2 dashes (choose 1)
- Angostura Bitters
- Orange Bitters
- Aztec Chocolate Bitters
- Vanilla Bitters
For specific recipes and more information, visit our customer-facing Genever page.
© Echo Spirits Distilling Co. 2023
Please Drink Responsibly
© Echo Spirits Distilling Co. 2023
Please Drink Responsibly
© Echo Spirits Distilling Co. 2023
Please Drink Responsibly
© Echo Spirits Distilling Co. 2023
Please Drink Responsibly
© Echo Spirits Distilling Co. 2023
Please Drink Responsibly